Category: Digital Marketing

Differences Between On-Page And Off-Page SEO

The SEO strategy is divided into two categories: On-page and Off-page SEO. For the success of an SEO campaign, both are important, but they are completely different sides of the fence when it comes to improving your search engine rankings. Let’s discuss the difference at a basic level:  On-page SEO On-page SEO means optimizing the

Importance of Link Building

Link building is a technique of SEO to link the web pages by acquiring the hyperlinks from other websites and apply them to your own site. Different pages on the internet can easily access with the help of link building. It also helps the search engine crawlers to crawl the pages of your website. There

4 Reasons Hotels Fails on Social Media

Some hotel brands wisely use social media marketing. They use different techniques for increasing their bookings and attract more traffic that results in new reservations. Some hotels only focus on increasing sales by making mistakes with social media strategy, which results in poor brand image. Here are given some common mistakes hotels make that you